About the Project
In October 2019, a good friend of mine created a small business selling bath bombs, lip balms, and other self-care products. He asked me to create the branding for his company, including a logo and two product pages. The company was named BATHE by Parker, so I knew I had to come up with something chic.
Logo
I used a bold, sophisticated serif font and combined it with a softer script to make the logo seem more personal and hand-written. Then I created a simple bubble design and placed the bubbles behind the text. I went with a mostly pastel color scheme to bring some fun to the design without losing the sophistication.
Product Pages
For the body text, I went with a clean sans serif to prevent the design from getting too busy. I utilized colors from the bubbles in the logo. I put the contact information at the bottom so it wouldn’t be too distracting while still being easy to find.
